NIKE - 把球给我 GIVE ME THE BALL
Nike gave us the brief that basically wants us to “make basketball cool again” in China. This campaign was created to clebrate the hunger and swag of the new generation of ballers.
We made a TV spot that illustrates the ultimate wishlist of a Chinese young baller.
And a mural that voices out baller’s hunger.
We even invited Kobe to be the wish granter.
