2009年，Cook的文案生涯从WK上海开始。五年多时间里，做过国际大牌，也做过国产巨头。耐克，匡威，迪士尼，菲亚特，陌陌。你曾见过的那些作品中可能就有他在背后。
2014年底，搬家到香港。在Saatchi & Saatchi帮助宝洁和央视这样的”老品牌”通过digital重建和年轻人的关系。
2017到2021年间，他在R/GA上海担任CD，除了老本行耐克之外，他还服务于诸多客户。Google，FIBA篮球世界杯，味好美，星巴克和西门子。
现在，他是TBWA上海的GCD，服务于宝马、希尔顿和科罗纳等客户。他的创意也屡次在戛纳、OneShow、Clio等国际奖项获得肯定。
Cook started his career in Wieden+Kennedy Shanghai in 2009 as a copywriter, creating proactive communications for global brands like Nike, Converse, Disney, Fiat and Chinese tech companies such as Momo.
At the end of 2014, he moved to Hong Kong where he joined Saatchi & Saatchi, helping legacy brands like P&G and CCTV rebuild their relationship with young consumers through digital.
From 2017 to 2021, he joined R/GA Shanghai, dedicated to creating unique brand experiences for Nike, Google, FIBA, McCromick, Starbucks and Siemens.
His latest adventure continues with TBWA Shanghai as a group creative director, leading works on BMW, Hilton and Corona.
His work has been recoginzed by Cannes Lions, the One Show and Clio.
2014年底，搬家到香港。在Saatchi & Saatchi帮助宝洁和央视这样的”老品牌”通过digital重建和年轻人的关系。
2017到2021年间，他在R/GA上海担任CD，除了老本行耐克之外，他还服务于诸多客户。Google，FIBA篮球世界杯，味好美，星巴克和西门子。
现在，他是TBWA上海的GCD，服务于宝马、希尔顿和科罗纳等客户。他的创意也屡次在戛纳、OneShow、Clio等国际奖项获得肯定。
Cook started his career in Wieden+Kennedy Shanghai in 2009 as a copywriter, creating proactive communications for global brands like Nike, Converse, Disney, Fiat and Chinese tech companies such as Momo.
At the end of 2014, he moved to Hong Kong where he joined Saatchi & Saatchi, helping legacy brands like P&G and CCTV rebuild their relationship with young consumers through digital.
From 2017 to 2021, he joined R/GA Shanghai, dedicated to creating unique brand experiences for Nike, Google, FIBA, McCromick, Starbucks and Siemens.
His latest adventure continues with TBWA Shanghai as a group creative director, leading works on BMW, Hilton and Corona.
His work has been recoginzed by Cannes Lions, the One Show and Clio.