NIKE - 下个我上 I GOT NEXT
In 2017, I did my last project at Wieden+Kennedy as a freelance creative. This camapign was created to encourage young ballers in China to be more unapologetic and play in their own way. This campaign was roled out aross Greater China.
We made a film that tells the story of 2 new breed of players taking their game to a more competitive and exciting place.
“The Trash talk” print ads.
