陌陌 - 一起走 GO HOME TOGETHER
When you are an app that has over 1.2 billion users across China, what can you do for them during Chinese New Year?
Before 2014’s Chinese New Year, we helped Momo launch a new feature in their app that allows users to make new friends around them who are going the same way. We turned this year’s jounry home the most fun and sharable experience.
Here’s the case study video.